Rubber Republic has compiled a list of attributes of the most viral advertising videos of 2010. It shows that Facebook is increasingly driving the spread of viral videos, parodies are popular and series do keep people engaged with the ad (and the brand). Read more on Rubber Republic (actually presented in an attractive and easy [...]
Chris O’Shea is an installation artist who has designed a holographic projection system with the aim of encouraging computer savvy kids to gain confidence in drawing and telling their own stories on stage. The kids draw props and characters which then float alongside them and react to their movements in real time. The system uses [...]
Mike Skinner of The Streets has released an interactive video – in which you choose what the protagonist does at certain junctures – to promote his latest album Computers and Blues. See it here.
2011 is the 10th birthday of Wikipedia, an online encyclopedia that is edited by an army of volunteers around the world and whose words often find their way, unedited, into TV proposals (tsk tsk). Here’s a short history of a global phenomenon you can’t imagine life without:
Zehnseiten (ten pages) show cases authors reading ten pages of their books so you don’t even have to leave the warmth of your home to trek to a bookshops reading. The videos are starkly simple, in black and white, and somehow (to the non-German speaker, at least) give the impression that they are reading the [...]
As you set about making yet another pitch tape destined to gather dust on some commissioning editor’s shelf, take a look at the lengths the US networks go to in order to pitch their upcoming shows to their advertisers at a ritual known as the “Upfront”. At these annual events, the networks invite all their [...]
Think classical music and hip hop don’t mix? Not according to video artist Rashaad Newsome. He’s cut together footage from rap videos to Carl Orloff’s Carmina Burana (in the UK, you’ll know it as the music the X Factor judges come on stage to) and the result is mesmerizing (and jaw-droppingly awesome when seen on [...]
A timely reminder to UK producers who are about to be allowed to place products in their TV shows (from 28th February) that it’s not a new thing…
Are you developing ideas sexually or asexually? And which is better? That’s the question Mike Cardus discusses in this video:
A 100-year-old woman misses her birthday party because she is engrossed in her new iPad (and her first computer):
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