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Disloyalty Card
World Barista Champion Gwilym Davies has come up with an disloyalty card that encourages his customers to try the coffee of his rivals. He’s chosen eight quirky, quality coffee shops in east London – buy a coffee and get a stamp from each of them and Gwilym will give you a free coffee. It seems to have really caught people’s imagination. Read all about it here.
© 2010 TV Mole
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