Meet the Commissioner: Peter Fincham, ITV1
Peter Fincham is controller of ITV1; he recently outlined his current channel strategy and needs (as of August 2009).
Peter's View on ITV1
- In factual programming, ITV1 is comfortable with authored celebrity journeys and in the ‘blue light’ genre.
- Formatted fact ent and entertainment in subject areas not currently on ITV
- Docusoap approaches to subjects – give it a twist to make it different and relevant to now.
Source: MGEITF session 29 August 2009
See festival Highlights