Nat Geo People Launches in Early 2014
National Geographic Channels International (NGCI) has announced the launch of Nat Geo People – a brand new channel that offers unfiltered, intimate access to the true, amazing and inspiring stories of real people all over the world. Exploring the emotional and experiential journeys of fascinating individuals whose everyday lives both astonish and resonate, Nat Geo People embodies the hallmark characteristics of the National Geographic brand through innovative storytelling and powerful narrative.
Nat Geo People provides partners and viewers with a diverse mix of programming that complements sister networks National Geographic Channel and Nat Geo Wild. Scheduled to launch early 2014 in 50 countries, Nat Geo People represents the next progression in National Geographic Channels International’s expanding portfolio of networks. Nat Geo People replaces Nat Geo Adventure in markets where Nat Geo Adventure currently broadcasts. The network will be available in HD and both linear and non-linear formats across Europe, Middle East and Asia-Pacific. The channel will feature stories of notable individuals and fascinating subcultures found across the globe through programmes like David Rocco’s Dolce Vita, Food Lover’s Guide To The Planet, Ladyboys, Don’t Tell My Mother and Hook, Line & Sisters.
Nat Geo People’s content and programming strategy will be overseen by NGCI’s global content hub team based in London under the leadership of Hamish Mykura with significant input from programming teams in local markets.
National Geographic Channel will continue to differentiate itself with an extensive offering of lean-in programming that embraces adventure, exploration, world events and science while Nat Geo People will be devoted to the stories of people and cultures found around the world.