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Give Me the Money and I’ll Shoot!

Give Me the Money and I’ll Shoot! is a guide to the traditional, emerging and creative funding models being exploited by savvy factual TV producers and documentary filmmakers in an ever-changing international market. Each chapter offers an introduction to a different kind of funder – from international broadcasters to ordinary individuals – and reveals their motivations for funding non-fiction films and TV series.

Advice from industry insiders – producers, buyers, media agencies and film funding bodies – is combined with a range of case studies that illustrate the benefits and drawbacks of each source of funding. Packed with practical, actionable tips and examples of successful written proposals and grant applications, this book explains exactly what TV commissioners, grantors, brands and investors are looking for in a pitch.

Readers will learn:

  • The important difference between TV co-productions, pre-sales and acquisitions
  • How to develop and pitch advertiser funded programming and the pitfalls of product placement
  • Where to find foundation and grant funding and how to fill in those fiendish application forms
  • The power of crowd-funding and why social media forms a vital part of a pitch strategy
  • Why corporations are keen to fund documentaries and the importance of retaining editorial control

Here are some of the case studies and resources that are explored in the book:


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