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Greenlit: World Book Night, BBC2

World Book Night w/t – Tie-in coverage of World Book Night when a million books will be given away by 20,000. A list of 25 titles will be drawn up and the book-givers will have 50 copies to distribute as they wish. The aim is to encourage the spread of reading by word-of-mouth.

Channel: BBC2

TX: 5th March, 2010

Source: The Bookseller


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